Hi! I’m Aliyar.

I love doing…

I love solving big hairy problems.

And I love making things work better, faster or cheaper by taking them apart and putting them back together.

After building two successful business, I failed spectacularly at the third one.

And that emotionally significant learning event taught me an invaluable lesson: Great products fail just as miserably as mediocre ones when they fail to inspire people.

I’m good at…

I’m good at listening, knowing the difference between real problems & visible symptoms and staying focused on the Wildly Important Goals.

I believe that we exists in a shared problem space but our personal experience of it can be very different.

I also believe that behind every mediocre product there’s an uninspired customer.

That’s why I look for the connection between product features and our desire for self-improvement.

I work at…

I get paid to build high performance strategy teams and helping my clients bring exciting B2B products and services to market.

I love working at agencies!

That’s where I’ve spent most of my time in the last 10 years.

I’ve worked at various worked in product marketing and in global agencies where I have worked in leadership positions to develop new product offerings and build high-performance delivery teams.

I also have an awesome weekly newsletter

What do people say about me

I’ve had the pleasure to work with Aliyar not only in one corporation, but in two! Lucky me, as he is one of the brightest and nicest to be around. I think it’s fair to say that Aliyar is one of the top 10 people in his expertise globally.

Aliyar has a unique skill to be able to explain even the most complicated performance marketing details or digital strategy to anyone in a way that the listener feels comfortable & understands. I’ve always truly enjoyed talking and sparring with him, after even a short discussion, I’ve been able to see things a bit differently. Aliyar is a man with sharp brains and a golden heart.

Laura Hartikainen (LinkedIn)

Aliyar is one of the superstars of marketing industry. He understands business and understands people. Aliyar is one of those people you bring with you when you want to win. He is trustworthy and with him, you feel like anything is possible. I’ve learned more than I can imagine while working with you and wouldn’t be who I am today if it weren’t for you.

Thanks for being the best colleague and a friend I’ve had pleasure of working with. Keep on rocking! 

Daniel Ovitz (LinkedIn)

Aliyar is probably the best expert in the world regarding marketing performance and own channel development. He’s an inspiring speaker and has brilliant ideas on how to transform marketing to the next level. It’s easy to recommend Aliyar to any kind of marketing or business development projects or cases.

Michael Ovitz (LinkedIn)

During his time at Forenom Aliyar showed an expectional skills especially of data analysis and online business development. When everyone else feels disordered, Aliyar has an ability to combine things, collect them together and make it clear. He fitted perfectly Forenom´s unique culture which means team work, challenging goals and commitment. He was a highly valued member in family of Forenom. I would highly recommend him in any position where he can use his above mentioned skills.

Jussi Saarinen (LinkedIn)

Have we connected on LinkedIn yet?