TagPerformance Management

Adversity: setback or opportunity for growth?

The difference between a good and a bad Q2 isn’t always a global pandemic.  As an entrepreneur, I learnt that lesson the hard way. Anything from a really cold winter to your biggest client shutting down can send you packing. However, what you do to build for sustainable growth doesn’t change with the wind. Adversity is the best teacher and we should embrace it rather than avoid it. You learn the most meaningful and memorable lessons in life – not when life is good – but […]

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Talent retention is easy to get right and very costly to get wrong

The tussle for talent between brands and agencies has been picking up the pace ever since building in-house marketing teams became a thing. First, it was the competition to attract technical marketers and now the call for creatives is heating up.  The agencies’ high turnover and employee attrition rates aren’t good for business. According to a Gallup survey (US) replacing someone can cost between 1.5x to 2x that person’s yearly salary. Ouch. Is it a big problem? Yes. In marketing and advertising, the […]

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More marketers are going Agile… but why?

Going Agile is currently the biggest trend in marketing – again. But with good reason! What’s Agile marketing, again?  Borrowed from the IT world, Agile is a methodology where large projects are broken into small increments. Cross-functional teams work on these increments is short cycles where the deliverables are determined by business priorities. Is it for you? According to this report, marketers are adopting Agile for improved productivity and flexibility – but that’s not all. From my own experience, I can […]

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A leader’s guide to making better strategic decisions

Decision-making is a leadership skill As a leader, you’re responsible for making the most important and difficult decisions in your organisation. You’re accountable for the outcomes of decisions you make as well as those made by people all across your organisation. Decision-making is a crucial skill for leadership. Unfortunately, poor quality decisions are the norm in most organisations. As a consultant, the most common issue I come across when working with leadership teams is the lack of discipline and structure […]

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Choosing the best metrics for your OKRs

Measuring OKRs It’s no secret that I’m a devoted fan and evangelist of the OKR methodology. When used right, OKRs promote collaboration, openness and performance. OKRs bring your long-term ambition closer to your everyday tasks by connecting aspirational Objectives with specific, time-bound and measurable Key Results. Check out: Tip for writing better OKRs. Measuring performance starts with choosing the right metrics. Right metrics will be informative and direct you towards you goal while wrong metrics deliver trivial information and don’t […]

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